This advertising poster is mostly located at the chain restaurant, johnny rockets throughout the United States and expanding.The reason why I chose this picture is because first, it tells us how a bottle of coca cola used to cost only 5 cents!!!! We all know the currency value is different than from before, but still 5 cents is a pretty chocking price. And also the fact that they are using the “summer” theme to direct to the audience, which is always helpful because people relate summer with fun, relax, laying on the beach and just having a good time. I like the tactic they used because it is like saying; “thirsty? Drink coca-cola!!” But what about water??? People can still drink water when they’re thirsty or even natural and healthy juices for summer time, not just soft drinks, in this case coca cola. Thats a good reason of why people specially kids are drinking more and more coke everytime.
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